New Year’s Eve is just a few weeks away. With every new year comes a fresh batch of keywords, search trends, technological innovations, and digital marketing opportunities. Before we start...
Read moreIt takes money to make money. At least, that’s what “they” say. But making money shouldn’t take too much money, right? Or else what’s the point? If you’re doing business online, one of...
Read moreWhen someone performs an online search, they want an answer fast. And search engines want to give them those answers with zero to few hoops to jump through. With SERPs, we’re not looking at a...
Read moreThere’s a lot you have to keep track of in the digital marketing industry, and wouldn’t you know it: tracking is one of those things! That’s right, you have to stay on top of your tracking, or...
Read moreThe world of search marketing is pretty crowded today, and if you really want to drive up your campaign’s ROI, you’re probably going to need the help of some PPC tools. These tools automate a lot...
Read moreWe all know that being positive is a good thing, but are there are times when a little negativity goes a long way. That’s especially true when it comes to keywords. A while back, we recommended...
Read moreBusiness owners who know they need to expand their PPC presence on Google Ads may be stumped by one key point: how to budget for those costs. It’s understandable. Advertising on Google has always...
Read moreWith almost 3 billion active users (yes, billions-with-a-B), Facebook is still the most popular social media platform on the internet. That means, in addition to being your best source for cute cat...
Read moreHave you been considering using geo-targeting for your business but are unsure how it works? We’ve got good news for you: you’ve come to the right place! If you’re keen to learn...
Read moreAll good great things come in 23. Michael Jordan, and our list of alternative search engines besides Google! We all know that Google dominates the internet. It’s even penetrated our everyday...
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