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Michael Ruth

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[ Content Marketing Strategy ]

December 2, 2022 by: Michael Ruth
Your Content Audit Checklist for Optimizing Your Content Marketing + Free Content Audit Template

If content marketing plays into any part of your online marketing strategy, then you could likely use a content audit at some point. In a content audit, you collect all the performance data around...

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[ Content Marketing Strategy ]

October 28, 2022 by: Michael Ruth
5 Clickbait Examples and Why They Work + Survey

“The 10 Hacks You Need to Stay Healthy This Winter” “Wall Street Insider Reveals Single Best Investing Tip” “This Is the Real Reason Doctors Make You Sit on That Tissue Paper” You’ve...

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[ Content Marketing Strategy, SEO Marketing ]

July 29, 2022 by: Michael Ruth
Content Syndication: What It Is and How to Do It

Content marketers have a problem: getting traffic amid all that competition out there. But here is one solution that could work for you: content syndication. First of all, what is content...

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[ Content Marketing Strategy ]

May 12, 2022 by: Michael Ruth
How SERP Analysis Can Help Your Content Rank

If you want to give yourself the best chance of writing content that ranks on Google in 2022 and beyond, you’re going to need to know about performing a SERP analysis. SEO-optimized content...

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[ Content Marketing Strategy ]

April 25, 2022 by: Michael Ruth
How to Create a Content Calendar + FREE Template

If you regularly publish any kind of content in your industry, I guarantee you can make some use of a content calendar. Content calendars keep you organized, which is probably the most important...

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[ SEO Marketing ]

March 25, 2022 by: Michael Ruth
Is SEO Dead in 2022?

Is SEO dead in 2022? Well, you tell me. Here’s Analytics data for a client LSEO started working with in July of 2021: Of course, we know the question, and answer, are more complicated than what...

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[ Link Building Strategies ]

March 4, 2022 by: Michael Ruth
Link Building Strategies to Deploy in 2023

Here’s some quick common sense for you on link building: Building backlinks can take a long time More than 66% of web pages have no backlinks at all Backlinks are one of the most crucial of...

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[ Content Marketing Strategy, SEO Marketing, Videos ]

February 24, 2022 by: Michael Ruth
Why Video SEO Is Important for Your Content Marketing

Businesses are always looking for an edge on their competitors, a way to stand out from the same boring thing that everyone else is doing. When it comes to content marketing, if you want to engage...

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[ Content Marketing Strategy ]

February 4, 2022 by: Michael Ruth
Content Marketing Funnels: Revolutionize Your Strategy with These Insider Tips

Content marketing funnels are hierarchies of online content meant to filter customers through the buying process from awareness to evaluation to conversion. Content funnels include multiple content...

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[ Content Marketing Strategy, SEO Marketing ]

January 21, 2022 by: Michael Ruth
7 Ways to Include Interactive Content to Amplify Engagement

If your website’s conversion rate has been flagging lately, interactive content can be just the push you need to start driving more conversions from your website’s content marketing efforts....

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