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[SEO Marketing, Website Development]

September 15, 2021 by: Kyle Kozie
What Is an XML Sitemap & Why Do You Need One to Boost SEO?

If you’re new to SEO or don’t consider yourself a subject matter expert, you might have a visceral reaction to an intimidating phrase like “XML sitemap.” However, there is no need to recoil. While these files are on the technical side of SEO, they’re not hard to understand or create. You don’t need to learn […]

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[Paid Search Marketing, Social Media]

September 7, 2021 by: Eric Meese
What Is Geo-Targeting & How to Increase Conversions Using It

Have you been considering using geo-targeting for your business but are unsure how it works? We’ve got good news for you: you’ve come to the right place! If you’re keen to learn more about this marketing strategy and how it drives conversions, we commend you. Conducting your own research shows sound business sense, as you […]

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[Content Marketing Strategy, SEO Marketing]

August 25, 2021 by: Michael Ruth
What Is Dwell Time, & Why Does It Matter for SEO?

If you want to win with SEO, you must know the answer to the question, “What is dwell time?” You should also know how dwell time impacts SEO and how you can improve your dwell time calculation to perform better with search. The topic of dwell time is regularly covered in articles and at conferences, […]

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[SEO Marketing, Website Development]

August 23, 2021 by: Kyle Kozie
Hreflang Tags SEO Best Practices

What are Hreflang Tags?  Hreflang tags, also referred to as hreflang attributes, are essential for individuals who own multilingual or international sites. They are tags to tell Google and other search engines that you have a multilingual website and to show the users who speak other languages or who are from a different part of […]

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[Paid Search Marketing, SEO Marketing]

August 5, 2021 by: Kyle Kozie
23 Alternate Search Engines You Should Pay Attention To — Not Including Google

All good great things come in 23. Michael Jordan, and our list of alternative search engines besides Google! We all know that Google dominates the internet. It’s even penetrated our everyday language — when we search for something online, we don’t search for it. We google it.  But, as the old saying goes, you shouldn’t […]

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[Link Building Strategies, SEO Marketing]

July 7, 2021 by: Landis Ostroski
The Importance Of Link Building in 2021

What is a Hyperlink? Before we jump into link building, I believe that it is important for you to understand what a hyperlink is and what they mean to search engines. A hyperlink, or “link,” is used to connect one website to another for easy navigation between web pages. A link can be words or […]

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[SEO Marketing]

June 23, 2021 by: Rylee Kane
The Ultimate Guide to Google Search Console

If you’re serious about getting your pages to rank, you need to use Google Search Console. This powerful tool can provide insights to improve your rankings in no time.  However, if you want to see results, you need to know how to optimize GSC and use the data to make SEO optimizations. Especially for those […]

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[Content Marketing Strategy, Paid Search Marketing, SEO Marketing, Social Media Marketing]

June 10, 2021 by: Kyle Kozie
How to Devise a Comprehensive B2B Digital Marketing Strategy

Creating a B2B digital marketing strategy comes with challenges you normally wouldn’t have to deal with if you were a B2C company. B2B marketing has always been hard, now more than ever.  Businesses have access to an overwhelming amount of information whenever they need it, and you can bet they’re going to do their research […]

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[Content Marketing Strategy, SEO Marketing]

June 1, 2021 by: Michael Ruth
A Guide to Writing Website Content

The 18 Ingredients That Make Great SEO Content You know how there are websites? Well, without content, all those billions of sites would be worth no more than crinkled-up cellophane candy wrappers. When I talk about SEO content in general, I don’t just mean the written word that you see in blog posts, service pages, […]

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Original Content

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SEO Marketing, Website Development

Kyle Kozie September 15, 2021
What Is an XML Sitemap & Why Do You Need One to Boost SEO?

If you’re new to SEO or don’t consider yourself a subject matter expert, you might have a visceral reaction to an intimidating phrase like “XML sitemap.” However, there is no need to...

Read more

Paid Search Marketing, Social Media

Eric Meese September 7, 2021
What Is Geo-Targeting & How to Increase Conversions Using It

Have you been considering using geo-targeting for your business but are unsure how it works? We’ve got good news for you: you’ve come to the right place! If you’re keen to learn...

Read more

Content Marketing Strategy, SEO Marketing

Michael Ruth August 25, 2021
What Is Dwell Time, & Why Does It Matter for SEO?

If you want to win with SEO, you must know the answer to the question, “What is dwell time?” You should also know how dwell time impacts SEO and how you can improve your dwell time calculation to...

Read more
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