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[Content Marketing Strategy, SEO Marketing]

by: Abbie Mills
Using Focus Keywords the Right Way in SEO Content

If you’ve been around SEO and especially SEO content for any length of time, you’ve probably come across the phrase “focus keyword.” On its face, it sounds pretty self-explanatory, and for the most part, it is. A focus keyword in SEO refers to the primary keyword for which you want a piece of content to […]

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[SEO Marketing]

by: Nina Koons
How to Optimize URL Structure for SEO

When we talk about the best practices of SEO, we have to mention the URL structure of a page. Among the 200+ Google ranking factors that we know about, URL structure is usually considered a minor one. But if something can be optimized to help a page rank better, we do it, and that’s why […]

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[Paid Search Marketing, Social Media Marketing]

by: Kyle Kozie
How to Use UTM Codes to Track and Measure Digital Marketing Campaigns

There’s a lot you have to keep track of in the digital marketing industry, and wouldn’t you know it: tracking is one of those things! That’s right, you have to stay on top of your tracking, or all your efforts will be for nothing. Whatever your goal is in the digital space, you’re going to […]

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[SEO Marketing, Website Development]

by: Kyle Kozie
What Is CRO and How Do You Increase Website Conversions?

There are a lot of acronyms to keep track of in the world of digital marketing. SEO. PPC. CPC. SERP. KPI. UX. For the uninitiated, it can feel like someone knocked over a box of Scrabble tiles and then forgot to pick them up. Even if you don’t know what they all mean, though, it’s […]

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[SEO Marketing, Website Development]

by: Kyle Kozie
7 Easy Ways to Increase Your Website Security in 2022

If you’re devoting any amount of resources to technical SEO in 2022, then you should know that website security should be one of your top priorities right alongside it. Making your website more visible to searchers on Google is one thing. It’s another to secure your site for customer financial transactions and to keep out […]

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[Content Marketing Strategy]

by: Michael Ruth
How SERP Analysis Can Help Your Content Rank

If you want to give yourself the best chance of writing content that ranks on Google in 2022 and beyond, you’re going to need to know about performing a SERP analysis. SEO-optimized content doesn’t exist in a vacuum world. Google isn’t just judging the quality of your content in and of itself. It’s judging it […]

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[Paid Search Marketing]

by: Eric Meese
Top PPC Tools to Help Boost Your Campaign ROI

The world of search marketing is pretty crowded today, and if you really want to drive up your campaign’s ROI, you’re probably going to need the help of some PPC tools. These tools automate a lot of the tedious tasks associated with managing a PPC campaign, including performing keyword research, looking at CPC data, reviewing […]

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[SEO Marketing]

by: Bill Thomas
A Beginner’s Guide to Canonical Tags + Infographics

It’s hard enough to rank well on Google today without creating SEO problems for yourself. But if adding page variants to your site has created the problem of duplicate content, then you should know that canonical tags are the solution. Inadvertently creating duplicate content is exactly what can happen when you’re in the ecommerce space […]

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[Content Marketing Strategy]

by: Michael Ruth
How to Create a Content Calendar + FREE Template

If you regularly publish any kind of content in your industry, I guarantee you can make some use of a content calendar. Content calendars keep you organized, which is probably the most important benefit of having them, but they do so much more than that. Content calendars help you strategize, project the future, encourage collaboration, […]

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Original Content

From the experts.

Content Marketing Strategy, SEO Marketing

Abbie Mills June 24, 2022
Using Focus Keywords the Right Way in SEO Content

If you’ve been around SEO and especially SEO content for any length of time, you’ve probably come across the phrase “focus keyword.” On its face, it sounds pretty self-explanatory, and for...

Read more

SEO Marketing

Nina Koons June 15, 2022
How to Optimize URL Structure for SEO

When we talk about the best practices of SEO, we have to mention the URL structure of a page. Among the 200+ Google ranking factors that we know about, URL structure is usually considered a minor...

Read more

Paid Search Marketing, Social Media Marketing

Kyle Kozie June 3, 2022
How to Use UTM Codes to Track and Measure Digital Marketing Campaigns

There’s a lot you have to keep track of in the digital marketing industry, and wouldn’t you know it: tracking is one of those things! That’s right, you have to stay on top of your tracking, or...

Read more
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46.18%

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Real Estate Client

Industry:
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Services Provided:
Link Building

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3,959 +

Keyword Increase

Beleza Na Web

Industry:
Beauty Products

Services Provided:
SEO

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275,000+

Enrollments

Heller’s Gas

Industry:
Propane & Propane Accessories

Services Provided:
PPC

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500+

Leads Generated

Homeowner Funding

Industry:
Home Improvement Funding

Services Provided:
PPC

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873%

Increased Organic Traffic

Special Guest App

Industry:
Online Talent Booking

Services Provided:
SEO

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70%

Signup Increase

PAK Pediatrics

Industry:
Pediatric Care

Services Provided:
PPC

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