If you’ve been around SEO and especially SEO content for any length of time, you’ve probably come across the phrase “focus keyword.” On its face, it sounds pretty self-explanatory, and for...
Read moreWhen we talk about the best practices of SEO, we have to mention the URL structure of a page. Among the 200+ Google ranking factors that we know about, URL structure is usually considered a minor...
Read moreThere’s a lot you have to keep track of in the digital marketing industry, and wouldn’t you know it: tracking is one of those things! That’s right, you have to stay on top of your tracking, or...
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