[Paid Search Marketing, SEO Marketing]
by: Ashlee PrzywaraClick-Through Rate: Understanding CTR for PPC & SEO
When someone performs an online search, they want an answer fast. And search engines want to give them those answers with zero to few hoops to jump through. With SERPs, we’re not looking at a riddle of the sphinx situation. Quite the opposite. Search engines like Google prioritize relevant results. That’s why you’ll occasionally see […]
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