How the Facebook Pixel Affects Your Business and Why You Need It If you’re using advertising on Facebook right now — or if you plan to use the platform in the near future — there is one important feature that you should be using at this very moment or at least in the next few […]
Read moreCustom Post-Click Landing Pages Convert Much Higher. Period. Having intent is the overall determination to perform an action. Customers intend on going to the grocery store to purchase groceries. They intend on going to the gas station to fill up our cars with gas. When they search on Google and click on an ad that […]
Read moreDid you know that 92% of marketers use Facebook to advertise? In a world gone digital, the best market for attracting new customers is the virtual one. Not only does the digital world open up your business to new potential followers, but it also allows people to see who your business really is. Learn how […]
Read moreMarketing During a Pandemic Whether you are a large publicly traded company or a small locally-owned business, you are likely to feel the effects of the pandemic sweeping the nation. The coronavirus most likely has all business owners questioning, “what should I be doing with my marketing?” You may even be contemplating shutting down and […]
Read moreWith over 3.5 billion searches happening on Google every day, SEO is something that every company large or small should be investing in. Google and other search engines are constantly updating their algorithms to provide users with the most relevant and best results. In order for your small business to compete with the larger, better-known […]
Read moreAs a business owner, it’s more important than ever to regularly take actions that will boost your online presence. This includes keeping up with SEO trends, algorithm updates, creating quality content, and more. While this may all seem overwhelming (especially if you’re new to the digital sphere), conducting a thorough SEO audit is a crucial […]
Read moreAll LSEO PPC managers are Google AdWords Certified and have undergone significant advanced Google training. The Founder and CEO of LSEO Kris Jones is also the best-selling author of “Search Engine Optimization – Your Visual Blueprint to Effective Internet Marketing,” which is in its third edition (Wiley – 2008, 2010, 2013) with over 100,000 copied […]
Read moreA simple, crucial, but often overlooked aspect of web design is user experience. You want to ensure that your site is accessible and navigable, especially if a consumer wants to make a purchase or fill out a contact form. Even if you have great products and services, you don’t want customers to lose interest due […]
Read moreGoogle Ads is an outstanding tool that offers a system for advertisers to bid on keywords for their clickable ads, helping them to appear on Google’s SERPs. This technique can be employed for campaigns in just about every industry. The goal is to multiply the number of impressions and clicks your ads receive, which will […]
Read moreIn today’s digital landscape, the alignment between search engine optimization (SEO) and quality content has never been more vital. One of the pivotal frameworks guiding content creation is...
Read moreIn the rapidly evolving world of digital marketing, Meta, formerly known as Facebook, has become a critical platform for businesses looking to leverage its vast user base and sophisticated...
Read moreIn recent years, advertising has witnessed a paradigm shift driven by the rapid advancements in technology and evolving consumer preferences. As we approach 2025, the advertising industry stands on...
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