[Social Media Marketing]
by: Steve BlackburnSnapchat Ads for Business
Learn what you can do with Snapchat ads and how you can efficiently target your audience on the 'Happiest' social media platform.
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by: Steve BlackburnHow to Keep SEO Clients Forever Through Client Communication and Other Methods
10 Ways to Keep Your SEO Clients Forever It was said by Don Draper that “The day you sign a client is the day you start losing them.” The fictitious adman may have been a figment of the imagination, but his words couldn’t ring truer. The moment that you’re lucky enough to sign a client […]
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by: Rylee KaneWhich SEO Metrics Should I Create Goals For?
An SEO strategy can quickly get confusing, especially one where your SEO company is completing a technical SEO consulting campaign and you want to track progress. You’ve got a bunch of strategies, activities, and campaigns to keep an eye on—each of which has a specialist set of SEO metrics that show you how they’re performing. Where should […]
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by: Kyle KozieWhat Is BERT And Google Natural Language Processing?
Google BERT affects one out of ten search queries. BERT stands for Bidirectional Encoder Representations from Transformers. You may be wondering, what!? Let’s just stick to BERT. I will do my best to help you understand this update from Google. If you haven’t heard of Google’s BERT update, you’re in a good place. Google’s BERT update means […]
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by: Jack TrapaniHow Facebook Retargeting Works (And 6 Ways To Set It Up)
Have you ever wondered how those Facebook ads know exactly what item you were looking at on your favorite e-commerce site or even what blog you read then see an invitation to join the email list? The answer is simple: Facebook Retargeting! What is Facebook Retargeting? Facebook Retargeting is a form of online advertising that finds […]
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by: Jack TrapaniThe Beginners Guide To Your First Facebook Ad Campaign
If you happen to have found yourself here either by chance or by intent because you are having trouble with your Facebook ads or do not even know where to start then consider yourself lucky! This post will inform you on where to start with your Facebook Business Manager and Facebook Ads Manager so that […]
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by: Jack TrapaniAdd The Facebook Tracking Pixel to WordPress (In 3 Minutes)
After creating the Facebook Pixel, you might be wondering how do I exactly add this piece of code to my website or even how do I install the Facebook Pixel on my WordPress site. Even if you have a simple WordPress blog there are multiple ways to add the tracking pixel to your site such as […]
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by: Kyle KozieHow To Craft Meta Titles & Descriptions
Google gets at least 8.5 billion searches every day in 2022. That works out to more than 98,000 searches per second. Think about that, per second! In fact, there’s a good chance an internet search brought you to this article. I mean I hope since we are an SEO company. But, that all depends on […]
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by: Brian ReeseWhat is the Google Display Network?
Mastering Google’s Display Network Are you ready to dive into Google’s Display Network and make the most out of your ad spend? We’ll cover some of the top tips and tactics PPC Experts are using to make the most out of their Google Display campaigns. But first, what exactly is the Google Display Network? Google […]
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