Schema markup is a type of microdata that can be applied to your website to help search engines understand your website and web pages. Rich is an adjective that is often used when talking about schema. Who wouldn’t love to be rich? Think of your website as a person wishing they were rich. Your website […]
Read moreWith Thanksgiving approaching, we at LSEO want to express our gratitude for the things, people, pets, and events that brought happiness to our lives. Just remember it’s the little things that make life enjoyable and from the family, at LSEO we wanted to share those with you! “It might sound like a cop-out but the […]
Read more“Link building is frowned upon.” “Link building is black hat SEO.” “Link building will not help you rank on Google.” If you work in digital marketing, you have probably heard statements like the ones above. You might even have a few friends in the industry right at this moment who are telling you the same […]
Read moreWhat is Web Hosting? Web hosting is where your website and all of its elements are stored to be shown to users when a request is made. This typically happens on a server. To better explain this, I’d like to use an analogy. Think of your web host like a house where your website lives. […]
Read moreYouTube Best Practices for Channel Presentation The first thing a user will see is how your YouTube channel looks, so make an excellent first impression. You need to convince them to invest their time in watching your content, so they become repeat visitors and fans. To do this, you need to have a clean and […]
Read moreCreating the Perfect Website SEO Report for SEO Measurement Every website should set up tracking at the very least through Google Analytics and Google Search Console. Both of these tracking tools are crucial to collecting data and making informed decisions about your site. You can’t just throw your website ideas at a wall to see […]
Read moreLearn how to start your first TikTok ad campaign! This complete guide covers ad types, targeting options, and best practices for TikTok ads.
Read moreThe term “SEO” can be confusing for many people. As a business owner, you may be familiar with the practice, but unsure how to implement the necessary strategies to increase your rankings, traffic, and leads. Search engine optimization is a critical component of your business’s success. However, it can do more harm than good if […]
Read moreLSEO.com is excited to announce it has become a 2020 finalist for multiple US Search Awards. The Wilkes-Barre, Pennsylvania-based digital marketing agency has been named a finalist for two of the biggest awards that the US Search Awards committee hands out, “SEO Agency of the Year” and “Best Use of Search – Retail/ECommerce.” The nomination […]
Read moreIn today’s digital landscape, the alignment between search engine optimization (SEO) and quality content has never been more vital. One of the pivotal frameworks guiding content creation is...
Read moreIn the rapidly evolving world of digital marketing, Meta, formerly known as Facebook, has become a critical platform for businesses looking to leverage its vast user base and sophisticated...
Read moreIn recent years, advertising has witnessed a paradigm shift driven by the rapid advancements in technology and evolving consumer preferences. As we approach 2025, the advertising industry stands on...
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