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Kyle Kozie

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[ SEO Marketing ]

by: Kyle Kozie
On-Page SEO Checklist

Anyone who’s looking to rank higher and get more traffic to their website should know the importance of working to improve their SEO. Getting started with SEO or trying to make it perfect can be...

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[ SEO Marketing ]

by: Kyle Kozie
The Benefits of Schema SEO and Why It’s Important

Schema markup is a type of microdata that can be applied to your website to help search engines understand your website and web pages. Rich is an adjective that is often used when talking about...

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[ SEO Marketing ]

by: Kyle Kozie
LSEO.com Becomes 2020 Finalist for Best SEO ECommerce Campaign and Agency of the Year

LSEO.com is excited to announce it has become a 2020 finalist for multiple US Search Awards. The Wilkes-Barre, Pennsylvania-based digital marketing agency has been named a finalist for two of the...

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[ SEO Marketing ]

by: Kyle Kozie
Search Intent & SEO: Everything You Need to Know [2023]

How does Google always seem to know exactly what you’re looking for? Why does it show you those top 10 results instead of 10 others? The answer is the combination of search intent and SEO. Google...

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[ SEO Marketing ]

by: Kyle Kozie
What Is BERT And Google Natural Language Processing?

Google BERT affects one out of ten search queries. BERT stands for Bidirectional Encoder Representations from Transformers. You may be wondering, what!? Let’s just stick to BERT. I will...

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[ SEO Marketing ]

by: Kyle Kozie
How To Craft Meta Titles & Descriptions

Google gets at least 8.5 billion searches every day in 2022. That works out to more than 98,000 searches per second. Think about that, per second! In fact, there’s a good chance an internet search...

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[ SEO Marketing ]

by: Kyle Kozie
What Should Businesses Do During Coronavirus Pandemic?

Marketing During a Pandemic  Whether you are a large publicly traded company or a small locally-owned business, you are likely to feel the effects of the pandemic sweeping the nation. The...

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[ SEO Marketing ]

by: Kyle Kozie
An SEO Audit Checklist to Boost Your Rankings in 2020

As a business owner, it’s more important than ever to regularly take actions that will boost your online presence. This includes keeping up with SEO trends, algorithm updates, creating quality...

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[ SEO Marketing ]

by: Kyle Kozie
81% of Companies Would Prefer to Hire an SEO Agency vs. Hiring In-House

Whether your company is small, large, new, or old, the key to a company’s online success lies largely in making search engine optimization a priority. No matter what phase of the life cycle...

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[ SEO Marketing ]

by: Kyle Kozie
LSEO Recognized As Top Real Estate SEO Company!

We’re excited to announce that we’ve been included in Clutch.co’s 2019 rankings of top SEO firms in the real estate industry!   An unbiased third-party, Clutch is a B2B...

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[ Website Development ]

by: Kyle Kozie
The Ultimate Website Migration Guide & Checklist

URLs are like fine stemware, one slip or crack and they’ll break right in your hands. Migrating your URLs to a new domain or web host requires a little TLC. Unfortunately, many companies...

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[ SEO Marketing ]

by: Kyle Kozie
Are SEO Companies a Scam?

With the SEO landscape growing and changing at a rapid pace, it seems like more and more agencies have been emerging with haughty claims of expertise on the subject.  For a small business with...

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[ Paid Search Marketing ]

by: Kyle Kozie
A Guide to Google Search Operators

Google’s catalog of information is a big place. It’s a universe in and of itself with more information than it is possible to process in a lifetime. Fortunately, Google created a set of commands...

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[ SEO Marketing ]

by: Kyle Kozie
Enterprise SEO

Here’s the thing, even enterprise companies struggle with enterprise SEO. While there is no set definition, enterprise SEO is usually categorized as managing a website with 1,000 pages or more....

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[ SEO Marketing ]

by: Kyle Kozie
LSEO Named One of the Top SEO Consultants by Clutch

LSEO has experienced unprecedented growth and brand ignition in the digital marketing space over the last year. After acquiring a few publicly traded clients and inking a million dollar deal or two,...

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[ SEO Marketing ]

by: Kyle Kozie
A Beginner’s Guide to Schema Markup

Just look back seven years ago and marketers were more concerned with gaming the results by quantifying their link portfolio and saturating content with keywords. Unfortunately, a lot of off-page SEO...

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[ SEO Marketing ]

by: Kyle Kozie
5 Common Mistakes with Client Reporting

As a digital marketing agency, it’s sometimes difficult to explain to clients or even friends what it is we really do. Well, if you had a few hours we could probably explain the vast number of...

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[ SEO Marketing ]

by: Kyle Kozie
The Importance of a Blended Keyword Strategy

How Evergreen Content Helps Rank for Long-Tail Keywords Recent research has shown that keywords are becoming less important in the age of Hummingbird, where semantic search can better serve user...

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[ Content Marketing Strategy ]

by: Kyle Kozie
The Benefits Of User-Generated Content

What if I told you there was a way to acquire free promotion for your website with no gimmicks? Sounds like an advertisement doesn’t it? But by hosting user-generated content (UGC) on your website...

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[ SEO Marketing ]

by: Kyle Kozie
Bing’s Chatbot Directory

Coming on the heels of Microsoft’s Build 2017, Bing has updated its chatbot directory to include some major digital players. Chatbots from Facebook Messenger, Skype, Kik, Slack, and Telegram now...

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