Our Team

Kris Jones

CEO / Founder

Kristopher Jones

Founder/CEO

Kris is a serial entrepreneur, angel investor, best-selling author, accomplished public speaker and dedicated philanthropist. In 1999, Kris founded Pepperjam, a full-service internet marketing agency and affiliate network which was recognized by Inc. Magazine as one of the fastest growing companies in America three times before being sold to eBay Enterprise in 2009.

After the sale of Pepperjam, Kris founded KBJ Capital, an early stage technology angel investment fund which has raised over $35 million of funding and has a robust portfolio of 15 companies including French Girls App, LSEO.com, Yumm.com, LavCup, APPEK Mobile Apps, VigLink, Pathmapp, Highlighter.com, ReferLocal.com and more. Author of the best-selling book “Search-Engine Optimization: Your Visual Blueprint to Effective Internet Marketing”, Kris’ articles regularly appear in premium publications like Forbes, Inc. and Fast Company.

He is also a frequent keynote speaker at prestigious conferences and universities worldwide in addition to sitting on the boards of several non-profit and educational organizations. Learn more about Kris at www.krisjones.com

Jeff Kimmel

Vice President of Sales and Marketing
Jeff Kimmel - VP of Sales and Marketing
Jeff Kimmel

Jeff Kimmel

Vice President of Sales and Marketing

Jeff Kimmel is the Vice President of Sales and Marketing for LSEO. He has over 20 years of experience with customer service and sales in the internet and technology industries. He started his career with the internet service provider Mindspring, which later merged with Earthlink. For the majority of his time with Mindspring and Earthlink, he served in the Training and Development department. Jeff’s main responsibility was to collaborate with Operational Management to ensure the training and development needs were met for all employees, company wide.

After Earthlink, Jeff joined Network Solutions as the Manager of Training and became the Operations Manager and eventually the Director of Customer Service. Network Solutions was ultimately purchased by Web.com. Both Network Solutions and Web.com provided services for businesses to succeed online. They provided domain names, hosting packages, email address, e-commerce, and digital marketing services. With the merger of Network Solutions and Web.com, Jeff took on the role of Vice-President for Customer Service and was responsible for approximately 400 employees in Web.com across multiple facilities.

As Vice President of Customer Service, Jeff was not only responsible for ensuring each customer was satisfied with their interaction with Web.com but he was also responsible for generating an average of over $20M per year in revenue during his tenure. In 2016 Jeff led the initiative to bring approximately 100 jobs from overseas to NEPA. Due to this on-shoring effort, Web.com received assistance from the Commonwealth of Pennsylvania which included a visit from Governor Tom Wolf.

Jeff has a Bachelor’s Degree in Computer Science from Lebanon Valley College and a Masters of Science degree for Organizational Management from Misericordia University where he was selected into Sigma Beta Delta Honor Society. Sigma Beta Delta was established to honor students who have attained superior records in business programs in schools and colleges with regional accreditation.

While at Lebanon Valley College he served as a manager for the men’s basketball team. In 1994, the team won the Division III National Championship. As a result of that magical run through March Madness, the team and staff are now members of the Lebanon Valley Athletic Hall of Fame.

Steve Blackburn

Vice President of Operations
Steve Blackburn - Director of Operations

Steve Blackburn

Vice President of Operations

Steve Blackburn is the Director of Operations at LSEO, bringing with him years of digital marketing and client services experience developed across various sectors. Steve heads our daily operations. He believes that each team member has a direct responsibility to our customers to deliver the highest quality and provide the best service possible.

Incorporating continuous improvement initiatives, Steve strives to ensure LSEO’s growth in a competitive marketplace. He makes sure our highly skilled and experienced team gets state-of-the-art tools and training. This commitment to personal and professional development enables us to work on our customers’ most challenging items.

Steve joined LSEO in 2019, bringing with him many years of digital marketing and technical expertise developed across a variety of sectors. The attention to detail, excellent rapport-building skills, and the accountability he brings to each engagement is contagious.

Outside of work, you can often find him watching or attending his favorite sporting events, traveling the country to see his favorite band, or collecting beer from around the world.

Kyle Kozie

Vice President of Search
Kyle Kozie - Head of SEO

Kyle Kozie

Vice President of Search

Kyle has obtained a Business degree with a focus in Marketing and Management from Penn State University. While interning during his time at Penn State, Kyle gained a passion for SEO and Digital Marketing and has been in the industry ever since. His primary focus has been on managing both large and small clients in the e-commerce space, which has given him the knowledge and experience to become an organic search expert. Kyle has a drive to develop strong client relationships and deliver top notch results. He does this by staying on top of industry trends and holding many digital marketing certifications. Kyle also comes with a strong technical SEO background that he can help clients deploy.

In his free time, Kyle enjoys working out with a focus on Powerlifting and Crossfit, where he competes locally and at the regional level. When he is not doing SEO or in the gym, he is doing his favorite thing in the world, playing with his Australian Shepherd, Blake.

Mark Dymond

Director of Paid Media Marketing
Mark Dymond - Head of Paid Media

Mark Dymond

Director of Paid Media Marketing

Mark Dymond has a degree in Business Marketing / Management from Pennsylvania State University and graduated top in his class. Originally a part of the internship program, Mark was brought on board to expand the Paid Media department. He’s extremely active in finding the best information and tactics on PPC campaigns and has extensive experience with online marketing channels like Facebook, Google, Bing, etc. Throughout his career, Mark has done digital marketing work for several entities, such as The Pennsylvania State University.

Brian Peters

Head of Web Design & Development
Brian Peters - Head of Web Design & Development
Brian Peters

Brian Peters

Head of Web Design & Development

Brian is head of website design and development at LSEO. He graduated from the Pennsylvania College of Technology in 2009 with a bachelor’s degree in graphic design. Brian is a self-taught front-end web developer and has had a passion for the web since he was a teenager. With over 10 years of professional experience, Brian is always looking to expand his coding skills and stay up to date on the latest trends in design and website development.

In his free time, Brian enjoys teaching himself piano and guitar and has been involved with several bands over the years. During the summer, Brian enjoys cycling, hiking, and disc golfing.

Allison Detwiler

Web Designer
Allison Detwiler - Web Designer

Allison Detwiler

Web Designer

Allison graduated from King’s College with a B.A. in Mass Communications, with a focus on graphic design. In college, she was involved in many media publications on campus, working with several organizations and non-profits in the area. Before starting full time at LSEO as a Web Designer, she spent a semester of her senior year as an intern with the company, learning how to integrate her design experience into a marketing agency.

When out of the office, Allison enjoys traveling and spending time with family and friends, and can usually be found with a cup of coffee in hand.

Darcy Huff

Senior SEO Specialist
Darcy Huff - Senior SEO Specialist

Darcy Huff

Senior SEO Specialist

Darcy joined LSEO in March 2019 as an SEO Specialist. With the original intent of pursuing a career in graphic design, she developed a passion for online marketing while taking on her first SEO role at Web.com in 2015. She holds a Bachelor of Arts in Digital Design & Media Art with a minor in Marketing from Wilkes University.

When she’s not at work, Darcy can be found at the cinema or theater, discovering NEPA’s restaurants and breweries, or taking a day trip to New York City. She also spends her time doing freelance design, birdwatching, and relaxing with her dog, Mandy.

Eric Adamczyk

SEO Specialist
Eric Adamczyk - SEO Specialist

Eric Adamczyk

SEO Specialist

Eric Adamczyk graduated with a Bachelor of Science Degree in Business Marketing & Management from Penn State. During his four years at Penn State, Eric was a member of the school’s Blue & White Society, networking with alumni and participating in community events.

Before gaining full-time status at LSEO, Eric spent a semester interning with the company and worked with the SEO team to expand his knowledge of digital marketing. Eric likes to keep himself up-to-date with the latest SEO trends and further his knowledge of what’s changing in the industry.

In his free time, Eric is an avid sports fan who enjoys watching just about any game, including baseball, football, hockey and basketball. When he’s not watching his favorite teams play, he can be found on a golf course or coaching his youth travel baseball team.

Nina Koons

SEO Specialist
Nina Koons - SEO Specialist

Nina Koons

SEO SPecialist

Nina holds an Associate in Applied Science in Commercial Art with a focus in Advertising Design, and an Associate in Applied Science in Computer Graphics with an emphasis in New Media from Luzerne County Community College. Since graduating, she has worked in graphic design, PPC, and SEO. Nina developed a passion for digital marketing throughout her career and continually strives to learn and grow within the industry. As an SEO Analyst at LSEO, she not only applies her knowledge and expertise to clients’ organic search campaigns, but she also utilizes her strong writing skills to assist the content team. Since 2010, Nina has been involved with Gravestone Manor, a theatrical haunted house in Wilkes-Barre. She is currently the Director of Non-Speaking Actors and also assists in scriptwriting, graphic design, social media, and general management for the organization. Gravestone Manor is staffed entirely by volunteers, and all proceeds go directly to the United Way of Wyoming Valley. In her spare time, Nina enjoys spending time with friends, family, and her two cats, Ripley and Rinzler.

Landis Ostroski

SEO Specialist
Landis Ostroski - SEO Specialist

Landis Ostroski

SEO Specialist

Landis graduated from Penn State University with a Bachelor of Science Degree in Business Marketing & Management. During her time at Penn State she took on many internships and other learning opportunities in sales, management, and digital marketing in order to grow her skill set and gain some real world experience outside of the classroom.

Landis began her career with LSEO in 2018 where she spent a semester as an intern with the company working alongside the SEO and content teams. Although she enjoyed all aspects of her internship she took a particular interest in digital marketing and wanted to learn as much as possible. After her time as an intern her interest only continued to grow eventually putting her back at LSEO with a full-time position on the SEO team.

Outside of the office Landis loves to spend time with her family, friends, and dogs Arya and Mila. Landis spends a lot of her time traveling, hiking, and snowboarding and likes to spend as much time outdoors as possible. She is also a self proclaimed food critic and can be found at a new or favorite restaurant every weekend.

Michael Ruth

SEO Specialist / Content Marketing Specialist
Michael Ruth - SEO Specialist / Content Marketing Specialist

Michael Ruth

SEO Specialist / Content Marketing Specialist

Michael graduated from King’s College with a degree in professional writing. He worked in educational publishing and digital marketing before joining LSEO as an SEO Associate/Content Expert. Michael enjoys using his advanced writing skills to add value to clients’ overall SEO experiences at LSEO, and he is always hungry to learn more about the intersection of content writing and SEO. When not at work, Michael enjoys collecting and listening to old music, learning the guitar, reading history, and obsessing over NBA games, trades, news, and rumors.  Also, check out Michael’s writings on music and psychology at www.musicalrecord.com

Jack Trapani

Paid Media Specialist
Jack Trapani - Paid Media Specialist

Jack Trapani

Paid Media Specialist

Jack holds a Bachelor of Arts in Journalism and a Master of Arts in Media Management from Marywood University. His career in marketing began with internships at local publications and advertising agencies.

His previous roles include working at a private community as the Direct of Marketing and Media as well as various advertising agencies as a Pay-Per-Click Account Manager. He joins the LSEO team as a Paid Media Specialist.

In his free time, he volunteers with several non-profits which benefits various causes such as the local Boys and Girls Club. He also completes service projects throughout the year.

Brian Reese

Paid Media Specialist
Brian Reese - Paid Media Specialist

Brian Reese

Paid Media Specialist

Brian is a Penn State alumnus where he earned his bachelor’s degree in Marketing & Management. While attending PSU, Brian acquired valuable experience in leadership and team growth from his over 5 years of head coaching high school volleyball. Starting his digital marketing career as an Intern at LSEO, Brian would be brought on to expand and help grow the Paid Media team. Specializing in search and social platforms such as Google Ads, Bing Ads, Facebook, etc.., Brian provides expert insights and strategies for businesses to run successful digital marketing campaigns.

Jade Matusick

SEO Associate / Content Marketing Specialsit
Jade Matusick - SEO Associate / Content Marketing Specialist

Jade Matusick

SEO Associate / Content Marketing Specialist

Jade graduated from Susquehanna University with a B.A. in Creative Writing. While in college, Jade was involved in several small press publications reviewing literature, art, and photography submissions. While she has a lifelong love of writing and reading fiction, she is always looking for opportunities to expand her writing skills and try different genres. Never without a book, Jade aspires to one day publish a novel of her own one day.

Jade is a self-proclaimed expert on the royal family and romantic comedies. She also checks her horoscope daily in hopes that it will give her some guidance.

Hector De Los Santos

SEO Specialist
Hector De Los Santos - SEO Specialist

Hector E. De Los Santos Maria

SEO SPecialist

Hector is originally from the Dominican Republic. He studied Graphic Design at a private university called APEC, before relocating to Pittsburgh to study Game Art & Design at The Art Institute of Pittsburgh. After his time in Pittsburgh, Hector moved to NEPA and graduated from Luzerne County Community College in 2011 with a degree in Commercial Art and a concentration in Painting and Illustration.

Hector has taught himself HTML and CSS through several online sources, and in the past few year has become interested in digital marketing, specifically e-commerce and SEO.

Hector is interested technology and has a background in network administration and computer repair. He is also proficient in Photoshop, Adobe Illustrator, Premiere Pro and Pro Tools. In his spare time, Hector enjoys drawing and playing guitar.

Seth Skversky

Business Development Consultant
Seth Skversky - Business Development Consultant
Seth Skversky

Seth Skversky

Business Development Consultant

From the mean streets of Philadelphia, Seth drops the cheesesteak banter. He rolls up his sleeves (all pun intended), bringing an approach that is accommodating, interpersonal, and looks at relationships as an uncanny approach to building lasting partnerships.

Seth has earned multiple Google Academy and SEMrush Academy certificates. He loves to share that wealth of knowledge while consulting for businesses large and small.

On a personal level, Seth is the proud parent of two adorable cats and one feisty turtle. Recently engaged, he spent nearly six months handcrafting the custom black diamond that speaks volumes of his fiance’s personality – a rebel with a cause! Seth loves soccer; more accurately, he is bedeviled and tormented with Manchester United – GLORY GLORY MAN UNITED!!!

Working with Seth will be working with a friend. As his favorite Organizational Consultant Simon Senek says, “We are not victims of our situation. We are the architects of it.” Seth cannot wait to build something unending with you!

Rylee Kane

SEO Analyst

Rylee Kane - SEO Analyst

Rylee Kane

SEO Analyst

Rylee is a SEO Analyst who makes sure that our clients know exactly where they need our help. She is an integral part of our motto “client success is our success.”

Rylee graduated from Penn State University with a Bachelor’s Degree in Business Marketing and Management. She also obtained a certificate in ERP with SAP program to gain a better understanding of how decisions in purchasing and materials management, operations planning and control, information systems and ERP and business processes, play a role in the success of an organization as a whole. In her senior year Rylee obtained an internship with LSEO and she was so good that we couldn’t let her go!

Rylee also has a German Shepherd named Eli who she adores and loves taking on walks. Also in her free time Rylee loves going on adventures with her friends and working on her parent’s food truck The Rolling Macaroni.

We're always looking to hire great people.

If you think you’re interested in joining our team of motivated experts, contact us below and we will be in touch with you as soon as we can.

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Perks & Benefits

Unlimited Coffee
Team Building Events
Health Benefits
Paid-Time-Off / Sick Days