LSEO specializes in auditing the world's largest websites from an SEO lens. We've created a solution for enterprise-level companies who want to create a clean, search engine-friendly environment today.
Get a free consultationAn SEO audit is a holistic deep dive performed on a website that includes everything from technical SEO to on-page SEO. The end result will be a report provided with action items stemming from the audit. The difference between one of our audits versus one that you would get from another company is the depth. We don’t stop short, we go all the way. That’s why many enterprise companies have engaged with us for our SEO audit services.
At LSEO, we use various SEO site audit tools to crawl your website. These programs thoroughly inspect every inch of your site, looking for problems affecting crawlability and ranking.
For instance, an audit will find problems related to your:
However, we cannot discount the human (expert) element of an audit. Our tools collect all the raw site data, but the information would be useless if we didn’t manually inspect it afterward. Our SEO experts are always there to analyze and interpret the data and then relay it to our clients in a layperson’s terms. In the end, a full report will be provided to the client and a conference call will be scheduled to go over the findings. These decks blow clients away and they are 100% something that could be taken back to an executive team.
What are you waiting for, get your audit started today!
Issues in any of the technical areas we mentioned can significantly affect your website’s rankings. Large, enterprise sites typically have a large number of errors that you may not even know about. The problem with that is Google will ultimately not rank a problematic site very high. Heck, they may not even be able to find all of your pages or interpret them.
In that case, it should be clear why any website could benefit from an SEO audit.
It comes down to this: no matter how great or poorly your website is performing, our SEO audit service can always help you improve.
You’ll find dozens of digital marketing agencies out there that will sell you SEO audits. These are not all equal. LSEO is different in the way we approach data analysis and client presentations.
Those little extra touches make the difference between average and premium services.
An SEO audit is a comprehensive evaluation of your website’s search engine optimization performance. It involves analyzing various aspects of your website to identify any issues that might be hindering its ability to rank well on search engine results pages (SERPs). The audit covers technical SEO issues, on-page factors, and even off-page elements like backlinks. An SEO audit is incredibly important because it helps you understand the strengths and weaknesses of your website in terms of SEO. By identifying issues such as broken links, slow page load speeds, poor keyword targeting, and ineffective backlinks, you can take corrective action to enhance your site’s visibility and ranking on search engines, ultimately driving more traffic and potential customers.
Conducting an SEO audit is not a one-time process; rather, it should be an integral part of your website maintenance routine. Generally, it is recommended to perform a comprehensive SEO audit every 6 to 12 months. However, if your industry is highly competitive, or if you’ve made significant changes to your website, such as redesigns or migrations, you might want to audit more frequently, such as every 3 to 6 months. Regular audits help you keep up with the ever-changing SEO landscape and ensure that your website remains optimized in line with the latest search engine algorithms and best practices.
An SEO audit can uncover a range of issues that could be affecting your website’s performance. Common technical issues might include broken links, duplicate content, slow site speed, poor mobile optimization, or improper use of meta tags and headers. From an on-page SEO perspective, problems might involve keyword cannibalization, lacking content quality or depth, and inefficient use of internal links. From an off-page SEO angle, an audit could reveal toxic backlinks that could harm your site’s reputation. Each of these elements plays a critical role in how search engines rank your site, so identifying and correcting them is key to improving your SEO strategy.
While there are numerous free and paid tools available online that offer partial insights into your website’s SEO health, conducting an effective SEO audit requires a significant amount of experience and knowledge. If you have a solid understanding of technical SEO, on-page, and off-page strategies, you may be able to conduct a basic audit yourself. However, SEO is a complex and ever-evolving field; thus, hiring a professional or an experienced SEO agency can be highly beneficial. Professionals can provide a more in-depth analysis and offer actionable insights that are tailored to your business goals. They bring a level of expertise and a comprehensive methodology that ensures no component is overlooked in your SEO strategy.
An SEO audit report provides a detailed look into how your website is performing from an SEO perspective and identifies areas for improvement. A well-crafted report should include a breakdown of technical issues, recommended actions to fix them, analysis of on-page optimization elements like titles, content, and metadata, as well as off-page factors, such as backlink quality. It should also quantify the potential SEO improvements by providing key performance indicators (KPIs) that can be monitored over time. The insights gained from the audit allow you to create a prioritized action plan that will enhance your site’s visibility and performance on search engines, ultimately leading to increased traffic, better user experience, and higher conversion rates.
The final piece of our SEO audit service is the customized roadmap we give you following the audit. An audit on its own is a document showing your website’s strengths and weaknesses. We then use that document as a springboard for starting your SEO campaign.
We’ll provide you with a roadmap showing the ongoing strategy you need in terms of priority to fix everything we found.In today’s digital landscape, the alignment between search engine optimization (SEO) and quality content has never been more vital. One of the pivotal frameworks guiding content creation is...
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Read moreWe are ready to help your business not only get found online, but scale your business as fast as you’d like us to.
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