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What Is Content Marketing?

Content has been king in SEO since the beginning.

SEO-optimized content is the beating heart of any website that wants to dominate the search engines. Quality content marketing brings in users and nurtures them through their buying journeys.

That’s always been the case.

Today, your customers will still find you through high-quality blog posts and product descriptions.

The nature of content marketing has changed, though.

SEO content today is rich, detailed, and responsive to modern user trends.

It includes multimedia such as optimized images, videos, infographics, and interactive elements.

These components get content found on today’s SERPs. That’s because infographics, videos, and quizzes keep users on the page for longer, getting them closer to taking action. That increased time tells Google this content is worth ranking.

Most importantly, this kind of rich content is what will make your business stand out from your competitors so your target audience finds you first.

Start Your Content Marketing Journey

Why Does Your Website Need Optimized SEO Content?

Google’s reason for existing is to gather, organize, and present useful information on the internet for the billions of people who use the search engine daily. That information exists in the form of web content.

But not just any web content will do. The information you create for your website must be optimized for SEO, or it will not stand out among the billions of other sites vying for Google’s attention.

Content that has even a chance of ranking well, and getting your business found online, must contain the proper research, comprehensiveness, keywords, headings, and the use of natural language.

LSEO has the expertise to generate website content that WILL get your website ranked and  found online by all the right people!

Content Marketing for the Modern Business

LSEO’s reputation as the industry’s most trusted content marketing agency extends from our founder, Kris Jones.

Kris himself is a best-selling author who has kept his finger on the pulse of the digital marketing space for decades. Together with our in-house experts, Kris has developed LSEO into a true enterprise solution for all your content marketing needs.

Here's What you Get with LSEO's Content Marketing Services