LSEO

Generative Engine Optimization (GEO) for Real Estate

GEO Guide for Real Estate

The way people search for homes and real estate services is evolving. Instead of clicking through pages of results, consumers are increasingly turning to conversational AI like ChatGPT to get instant answers and recommendations. Generative Engine Optimization (GEO) is the new frontier of search marketing – it’s all about making sure your business is visible when AI platforms provide those answers. We at LSEO are leaders in Generative Engine Optimization (GEO), helping brands of all sizes – from e-commerce to education to real estate – get discovered on AI platforms. In fact, our team has delivered results for some of the world’s top brands; see how we drove measurable results in our PayPal case study and Ring Doorbell results. In this comprehensive guide, we’ll dive deep into GEO strategies tailored for real estate, showing you how to rank on ChatGPT and other AI-driven platforms. Real estate is a highly competitive digital space dominated by online giants like Zillow, Realtor.com, Redfin, and Zumper – but with the right GEO tactics, even local agencies and independent brokerages can carve out visibility in AI-generated answers.

From SEO to GEO: Adapting to an AI-Driven Real Estate Landscape

Traditional Search Engine Optimization (SEO) has long been the cornerstone of real estate marketing – optimizing your website to rank on page one of Google for queries like “homes for sale in [City]” or “best real estate agent near me.” SEO isn’t going away, but the landscape is shifting. Generative AI search (the realm of ChatGPT, Google’s AI-powered Search Generative Experience, Bing Chat, etc.) delivers users a single conversational answer rather than a list of links. If your business isn’t part of that answer, you’re effectively invisible to those users. That’s where GEO comes in: it focuses on teaching AI models about your brand’s expertise, content, and services, so that the AI will include you when composing answers.

Think about a prospective homebuyer asking ChatGPT for advice: “What’s the best way to find a house in a seller’s market?” or “Who are the top real estate agents in Miami?” Instead of showing ten blue links, ChatGPT or Google’s AI will synthesize information and present a single response (or a short list of options). Will your agency or website be mentioned in that answer? Generative Engine Optimization is about increasing the odds that it will be. In essence, it’s the art and science of becoming part of the AI’s knowledge base and answer set. To succeed, real estate businesses must expand their SEO playbook to include GEO tactics designed for this AI-driven world.

Why GEO Is Essential for Real Estate Businesses

Changing user behavior: ChatGPT reached 100 million users faster than any technology before it, and consumers are rapidly adopting AI assistants for quick information. Homebuyers and sellers are no exception – they might ask an AI for advice on staging a home, the current market trends, or how to find reliable agents. If ChatGPT or another AI never “sees” your content, those users won’t see your business in the conversation.

Single-answer world: Unlike a Google search results page that might show multiple real estate websites (your site, Zillow, a local competitor, etc.), an AI-driven answer often consolidates everything into one response. There are far fewer opportunities to catch a user’s attention. You either make it into the AI’s answer, or you miss out entirely on that interaction. For example, if someone asks, “What are the best websites to find homes in Seattle?,” the AI might mention Zillow, Redfin, maybe Realtor.com – and if your platform isn’t included, the user won’t even know you exist.

Authority and trust: Being referenced by an AI model lends instant credibility. If ChatGPT or Google’s AI-powered search cites information from your site (“According to XYZ Realty’s market report…”), it signals to users that your brand is authoritative. In contrast, if big competitors are consistently mentioned by AI and your brand is absent, those competitors will be seen as the leaders in your space. Real estate is an industry built on trust and expertise, so you want to be the name that AI assistants associate with reliable information on mortgages, neighborhood guides, market analysis, and more.

Early mover advantage: GEO is still a new frontier, and relatively few real estate businesses are focusing on it – which means opportunity. Brands investing in generative AI visibility now can establish a lead that will be hard for latecomers to overcome. Just as the early adopters of SEO in real estate became the top hits on Google (imagine being Zillow in 2008 when few others invested heavily in SEO), early GEO adopters can become the go-to sources for AI-driven real estate queries. By the time your competitors realize the importance of optimizing for AI, you’ll already have built up a strong presence in those conversational answers.

In short, GEO ensures you remain part of the conversation as the world shifts toward AI-driven search. Only a handful of sources can be referenced in a given AI-generated response – your goal is to make sure your brand is one of them whenever the queries relate to your market. Next, we’ll explore exactly how you can achieve that.

Core GEO Strategies for Real Estate Search Visibility

Optimizing for ChatGPT and other AI platforms involves many of the same fundamentals as traditional SEO, but with new twists specific to how AI models gather and present information. Below are the core elements to focus on when building your real estate GEO strategy. These cover on-site content, technical setup, and off-site authority signals that collectively boost your chances of being picked up in AI-generated answers.

  • Demonstrate E-E-A-T at every turn: Google’s guidelines for Experience, Expertise, Authoritativeness, and Trustworthiness (E-E-A-T) are more important than ever in the GEO era. Ensure every piece of content on your site showcases first-hand experience and real expertise. For a real estate site, this could mean publishing well-researched articles on market trends written by your seasoned brokers, showcasing case studies of clients you’ve helped, or maintaining an active blog with insights from a licensed realtor. Include author bios that highlight credentials (years of experience, certifications like CRS or ABR, etc.). Testimonials and reviews can also underscore experience and trust. The more your content conveys “we know what we’re talking about, and we have the track record to prove it,” the more likely AI engines will consider it reliable and worth referencing.
  • Comprehensive topic coverage: AI models tend to favor sources that cover topics in depth. In real estate, this means developing content clusters around all facets of the industry you touch. For example, if you’re a real estate brokerage, don’t just list homes for sale – create a resource center that includes guides for first-time homebuyers, articles on financing and mortgage tips, neighborhood spotlights, market updates, relocation checklists, and FAQs about the buying/selling process. If you specialize in commercial real estate, publish content on commercial market trends, investment analyses, zoning law basics, and so on. The goal is to become a one-stop knowledge base for your niche. The more comprehensive your coverage, the more facts and insights the AI can “learn” about your business and cite in answers. Over time, ChatGPT and its peers will come to recognize your site as an authority on real estate topics, increasing the chance that information from your pages makes it into their responses.
  • Use a conversational Q&A format: Write content in a clear, conversational tone that directly addresses common questions buyers and sellers ask. Generative AI excels at answering direct questions, so your site should anticipate those questions and answer them. A practical tactic is to incorporate FAQ sections on key pages (home pages, service pages, blog posts). Phrase questions in natural language – for instance, “How do I get pre-approved for a mortgage?” or “What should I look for during an open house?” – and then provide a concise, helpful answer. This format not only improves your chances of showing up as a featured snippet on Google (which is valuable on its own), but it also mirrors the style of QA that ChatGPT uses. When ChatGPT is formulating an answer, it often pulls from content that is already structured as an answer to a similar question. By structuring some of your content as Q&A, you make it extremely easy for AI to extract and present your information. Consider creating a dedicated “Real Estate FAQs” page or adding relevant FAQs to each blog post (e.g., a blog about home staging could end with “Q: How much does home staging typically cost? A: …”).
  • Target featured snippets and direct answers: Structuring your content to win featured snippets on traditional search is a win-win for GEO. If your page is optimized to answer a question succinctly – say, a paragraph that clearly defines “escrow” or a bullet list explaining “5 steps to get your home ready to sell” – that clarity also makes it easier for an AI to pull and use that content. Think of each content piece not just as an article, but as a potential direct answer. Use headings that are questions or problem statements (“What is earnest money and how does it work?”) followed by a brief, direct explanation. Use bullet-point lists or numbered steps for how-tos (e.g., steps to apply for a mortgage) because both Google and AI models love digestible lists. The more your content reads like a helpful answer guide, the more likely it will be quoted by AI. Over time, you’re essentially “training” AI models that whenever someone asks about a real estate topic, your website has a great answer ready.
  • Fast, clean, and mobile-friendly website: Technical SEO matters for GEO. Ensure you have clean HTML code and a fast-loading, mobile-responsive site. Many real estate websites suffer from heavy images (think of all those property photos and virtual tours) – make sure to optimize images and use modern formats so your pages load quickly. A slow or clunky site might still get indexed by Google, but AI-driven systems prefer efficient access to content. Platforms like Bing’s GPT-4 powered chat actually crawl live webpages to pull information; if your site is slow or breaks on mobile, you might get skipped over. Clean HTML and proper meta tags also help AI parse your content without confusion. Implement structured data and clean markup with WordPress development best practices in mind – this ensures every page is easy for an AI to “read.” In real estate specifically, make sure things like your property listings are not hidden behind logins or heavy scripts that an engine can’t crawl. Every listing or article should be accessible and well-formatted under the hood.
  • Leverage schema markup and structured data: Adding schema markup to your site is like speaking directly to search engines and AI in their own language. It helps algorithms understand the context and facts about your content. For real estate businesses, implement relevant schema types such as LocalBusiness (or the more specific RealEstateAgent schema) for your company information, Product or Offer schema for property listings (to communicate details like price, location, number of bedrooms, etc.), and FAQPage schema for pages that have FAQ sections. If you publish market reports or statistics, consider Dataset schema to highlight the data. By structuring this information, you make it easier for AI platforms to trust and utilize specifics from your site. For instance, Google’s Search Generative Experience might directly pull a statistic from your market report if it’s clearly marked up. In sum, schema markup is an investment in clarity – it explicitly tells AI what each piece of content is, which can improve your chances of being included in generative answers about those topics.
  • Clear content structure and HTML tags: Organize your content with a logical heading hierarchy (H1 for the title, H2 for main sections, H3 for sub-points, etc.) and use short paragraphs or lists to break up text. This guide you’re reading is an example – notice the use of headings and concise paragraphs. AI models often leverage the structure of a page to identify relevant information. If someone asks an AI, “What are the steps to buy a house?” and your blog post “Homebuying 101” has a section titled “Steps to Buying a House” with a numbered list of steps, the AI can quickly find and present that list. On the other hand, if your information is buried in long, unstructured paragraphs, it’s harder for the AI to extract it. Always think in terms of modular, scannable content pieces. Each section of your content should ideally stand on its own idea, with a descriptive subheading, so that even if an AI only grabs that section, it still makes sense to the reader.
  • Technical trust signals: Maintain a technically sound and secure website. While factors like having a secure HTTPS site, an up-to-date sitemap, or no broken links might not directly make ChatGPT “choose” your content, they contribute to your overall site authority and prevent you from being filtered out. For example, Google’s algorithms (which feed into SGE) may be less likely to feature content from a site with security issues or one that hasn’t been updated in years. Regularly audit your site for crawl errors or broken pages. Ensure your contact information (NAP – Name, Address, Phone) is consistent and easily found, as consistency builds trust. In real estate, where scams exist, trust signals like an SSL certificate, privacy policy pages, and even things like your professional associations (e.g., logos of NAR or local Realtor associations) can help convey legitimacy. An AI model might not literally see a badge on your site, but the content around it (“member of the National Association of Realtors since 2005”) could be in the training data and add to the model’s confidence in your brand.
  • Backlinks still build authority (even in AI land): Your backlink profile – the quantity and quality of other sites linking to yours – remains a critical factor for authority. Many AI models, including those powering Bing and other search-integrated AI, use the web index which is influenced by traditional SEO signals like backlinks. A robust backlink strategy remains critical for brand authority in GEO. Earning high-quality links from reputable sites (local news outlets, real estate publications, housing market blogs, university studies on housing, etc.) boosts your domain authority in the eyes of search engines and, by extension, AI systems that rely on search engine data. For instance, if your agency’s website has been referenced by The New York Times or a popular real estate podcast’s site, those backlinks are signals that you are an authority. Our performance branding approach often layers in strategic link building for this reason – to elevate brand credibility. In practice, seek opportunities such as guest posting on real estate investment sites, sponsoring local community pages (which often list local businesses and link to them), or getting listed in high-quality directories and associations. Every strong backlink is like a vote of confidence that can help tip the scales in favor of your content being chosen by an AI as a trustworthy source.
  • Manage online reputation and reviews: In real estate, your online reputation can make or break you – and AI platforms are starting to take note of this too. While today’s generative engines might not directly pull in star ratings or reviews in an answer, they are aware of overall sentiment. Imagine someone asks, “Who is the best realtor in Orange County?” If ChatGPT has ingested content from around the web, it might base its answer on news articles, blog posts, or other content that mention top agents (often those content pieces themselves consider reviews and reputation). It’s not far-fetched that an AI could say, “XYZ Realty is often recommended for their 5-star service,” if that language appears in many places online. Ensure your business is listed on major review platforms (Google Business Profile, Zillow reviews, Yelp, Facebook, etc.), and actively manage those profiles. Encourage happy clients to leave reviews. Respond professionally to any negatives. Also, watch for any press coverage or local blog mentions – positive stories about your company can become part of the AI training data. In essence, cultivate a positive digital footprint. Generative AI models are likely to “know” if a company has a stellar reputation or a string of complaints attached to it based on the content they’ve read. By building a reservoir of positive sentiment and authority around your brand online, you increase the likelihood that AI will favorably mention your business if asked for recommendations.
  • Establish your brand as an entity: Make sure your business is recognized as a distinct, noteworthy entity online. This goes hand-in-hand with building authority and reputation. For larger real estate companies or those with unique services, creating a Wikipedia page can be extremely beneficial (just ensure it’s written in a neutral, factual tone – Wikipedia has strict guidelines, and overtly promotional pages will be removed). Even if you’re not Wikipedia-worthy yet, get listed in Wikidata (the structured database behind Wikipedia) and on other authoritative databases or directories (for example, Crunchbase if you’re a prop-tech startup, or local chamber of commerce listings for a brokerage). Being part of these knowledge bases can feed into Google’s Knowledge Graph, which in turn can influence AI results in Google’s SGE or other platforms. Additionally, try to earn mentions on high-authority sites: local news features (“Local Realtor John Doe sells 100th home this year”), industry publications, or even sponsoring research that gets cited. These not only generate backlinks but also solidify your business’s presence as a known entity in the web content that AI trains on. The more the AI sees your name in authoritative contexts, the more likely it is to include you as a reference.
  • Promote content across channels (social signals): While the direct impact of social media on SEO has always been debated, in the GEO context, broad content distribution can help ensure the AI “sees” your material. If you publish a definitive guide to first-time home buying and it gets widely shared on Facebook, Twitter, or LinkedIn (and perhaps picked up by a few influencers or local news sites), that increases the chance that the content was crawled and included in the AI’s training data or is visible to AI crawlers with web access. In real estate, visual platforms like Instagram or YouTube are goldmines – a widely viewed YouTube video on “House Hunting Tips” could feasibly be transcribed and appear in the data that an AI references. So, continue to invest in your social media and content marketing. It not only drives direct traffic, but the secondary effect is a larger digital footprint for your brand. When your content appears in many places (even if indirectly via people quoting or sharing it), it’s more likely generative engines will have encountered it. At LSEO, we integrate content marketing with GEO – ensuring that when you create high-value content, it’s pushed out through multiple channels to maximize its reach and longevity in the online ecosystem.
  • Monitor your presence in AI results: GEO is new, and tracking it requires some creative approaches. Regularly test the major generative platforms to see if and where your content appears. For example, try asking ChatGPT (especially if you have access to the version with browsing or plugins) questions that relate to your business: “Which real estate companies offer the best home buyer resources in [Your City]?” or “According to XYZ Realty, what’s the forecast for next year’s housing market?” – see if the AI mentions you or uses information from your site. Do the same on Bing’s chat (which often shows citations for its answers) and Google’s SGE. If you notice competitors being cited where you are not, audit their content – what are they doing that you aren’t? Maybe they have a specific guide or a statistic that got picked up. Additionally, keep an eye on your analytics for referral traffic from AI-related sources. Bing Chat, for instance, sometimes drives clicks via its citations. Tools like Perplexity.ai cite sources for every answer; see if your site comes up there for niche questions (Perplexity can be a great way to get a quick sense of what content the AI finds relevant on a topic, based on the sources it shows). Finally, set up Google Alerts or other mention tracking for your brand name plus key terms like “ChatGPT” or “AI” – on the off-chance an AI result is so specific it actually names your brand, you’d want to know and potentially promote that fact (“As featured in ChatGPT’s answer…” could be a unique brag!). The bottom line: treat AI visibility as a new KPI to track. It’s not as straightforward as traditional rankings, but by actively monitoring, you can adapt your strategy and continually improve your GEO outcomes.

Beyond ChatGPT: Multi-Platform GEO for Real Estate

While we’ve focused a lot on ChatGPT, GEO isn’t about optimizing for just one AI platform. Generative AI is being woven into multiple search and discovery channels, and each has its nuances. Here’s a quick overview of how to extend your GEO strategy across the major platforms and what it means for real estate:

Google’s Search Generative Experience (SGE): Google’s SGE is bringing AI summaries to regular search results. When someone searches for something like “housing market predictions 2025,” SGE might generate a paragraph summary at the top of the page, with sources cited. To get featured here, traditional SEO becomes the foundation – your content needs to rank well enough in Google for the AI to consider it. That means solid SEO on-page (keywords, relevance) plus the GEO specifics (structured data, clear answers) we discussed. SGE will often cite 2-3 sources for a summary; you want to be one of them. One hack is to ensure your content is extremely relevant to long-tail queries. For example, a blog post titled “2025 Housing Market Predictions for Los Angeles” filled with expert analysis could be exactly the source SGE pulls from when someone asks a broad question about LA’s market. Also, content that makes it into Google’s Knowledge Graph (like a notable stat or definition) is more likely to surface in SGE. Continue to follow Google SEO best practices closely – they directly feed into SGE success.

Bing Chat (Microsoft’s GPT-4 integrated search): Bing’s AI chat actively crawls the web in real-time for many queries, and it provides citations for the statements it makes. This is actually a huge opportunity for real estate sites. Ensure Bing knows about your site: submit your sitemap to Bing Webmaster Tools, and keep your content fresh. When users ask Bing’s chat mode questions like “What are current mortgage rates in Florida?” or “How to negotiate an offer on a house?”, Bing might pull up a recent article (with a citation) from a site it trusts. If you maintain a regularly updated blog with timely information (say, weekly mortgage rate updates or monthly market reports), Bing’s AI could choose your site as a cited source because of its freshness and relevance. We’ve noticed that Bing’s chat will list sources at the bottom that often include niche sites if they directly answered the question. So, being specific and direct in your content can pay off here. Also, consider that Bing’s index factors in similar SEO signals (backlinks, etc.) – so our earlier point about backlinks is crucial for Bing as well.

ChatGPT (OpenAI) and other LLM-based assistants: The free version of ChatGPT doesn’t cite sources and operates on a fixed knowledge cutoff (currently it has limited knowledge beyond 2021 unless using plugins or browsing). However, ChatGPT Enterprise and Plus users with the Browsing feature enabled can get cited answers. Also, OpenAI is continually improving how up-to-date their model is and how it might attribute info. For a real estate business, this means two things: (1) Much of your influence on ChatGPT’s base model will come from having content that was widely available and referenced on the open web prior to the latest training data cutoff. This underscores the importance of broad content distribution and backlinks historically. If you’ve been creating quality content for years, there’s a chance ChatGPT already “knows” about your insights (for example, a 2020 blog post that got cited elsewhere could have made it into the training set). (2) Moving forward, as ChatGPT allows live browsing, you still want to optimize as if it’s a search engine – because when it browses, it essentially is one. That means clear content and strong SEO to rank in the results it will browse. The bottom line: don’t ignore ChatGPT, but also recognize its limitations. Make sure your site’s robots.txt allows AI agents to crawl (most do by default), and keep producing authoritative content so that whenever OpenAI updates its model or does a fresh crawl, your material is included.

Other emerging AI platforms: Beyond the big three, there are platforms like Perplexity.ai (which is like an AI-powered answer engine that always cites sources), You.com’s AI search, and industry-specific AI tools (for instance, some real estate apps might start offering AI assistants trained on their own data). The good news is, if you follow the GEO principles above, you’re naturally optimizing for these as well. Perplexity, for example, will show answers with footnotes linking to websites – so if you’ve written a great piece on “how to calculate ROI on a rental property” and a user asks Perplexity that question, your site could be one of the footnoted sources. Keeping an eye on these platforms can give you insights; you might discover that a site of yours is frequently cited by Perplexity for certain questions – that’s a cue you’ve got strong content on that topic, and you should capitalize on it and maybe create more related content. As the AI landscape evolves, we anticipate even vertical-specific AI assistants (imagine Zillow or Redfin launching their own ChatGPT-style assistant for users). In fact, companies like Zillow have already experimented with AI chat features. By implementing GEO now, you’re essentially future-proofing your visibility for whatever new AI-driven tool comes out in the real estate world.

Integrating GEO with Your Overall Marketing Strategy

GEO isn’t a silo – it works best in tandem with your other marketing efforts. Here are a few final thoughts on weaving GEO into your broader strategy:

SEO + GEO = Better together: Think of GEO as an extension of SEO. The work you do to create high-quality content, optimize for keywords, and earn backlinks doesn’t just help Google rankings – it feeds the AI models too. Continue to invest in traditional SEO fundamentals (technical health, on-page optimization, quality content creation). Our SEO services emphasize E-E-A-T and technical excellence, which lays the groundwork for GEO. In practice, whenever you plan content, ask: “Is this optimized for search AND for a potential AI answer?” By aligning your SEO and GEO efforts, you maximize your reach on both the old-school SERPs and the new AI answer boxes.

Leverage paid media to fill gaps: Even with a great GEO strategy, there will be times when the AI simply doesn’t mention anyone (it might give generic advice) or it mentions a competitor. Especially in the early days of generative search, it’s smart to cover your bases. That’s where a paid search strategy comes in. You can pair GEO with capture through Google Ads management and other paid media. For example, if you know “homes for sale in [Your City]” is a crucial query and you’re not confident you’ll be in the AI-generated result (maybe it’s pulling from Zillow or local MLS data instead), you can still run Google Ads on that query so your brand appears as a sponsored result. Likewise, if someone asks an AI a question and doesn’t get a specific brand recommendation, they might revert to a traditional search afterward – having an ad presence ensures you’re visible at that moment. Our paid media team often works alongside GEO efforts so that clients maintain visibility through both organic and paid channels. The synergy of being everywhere – in the AI answer and in the search ads – reinforces your brand and drives more traffic overall.

Brand building and performance branding: GEO success ultimately comes back to brand authority. If an AI trusts your brand, it will include it. That trust is built not just by tricking algorithms, but by genuinely being the best and most authoritative source. This is where broader branding efforts come in. Invest in what we call performance branding – strategies that increase brand recognition and credibility while also driving results. This could mean speaking at local real estate seminars (and getting mentioned online for it), publishing an e-book on real estate investment that gets widely downloaded, or running a digital PR campaign about a community initiative your agency led. These activities might seem “offline” or purely branding-focused, but they often generate online chatter, backlinks, and references. Over time, they contribute to an online narrative that your company is a leader in real estate. Performance branding helps you “own your edge” – when someone (human or AI) scans the web about your company, they find a consistent story of excellence and expertise. That translates into higher click-through rates, more trust from users, and yes, better positioning in a world of AI-driven search. In an AI-powered, zero-click search environment, brand trust is a make-or-break factor.

Continuous learning and adaptation: Finally, treat GEO as an ongoing process. The AI field is moving extremely fast. What works to get cited by ChatGPT today might change as the models evolve or as new ones emerge. Stay updated on developments: for instance, Google’s upcoming AI (code-named Gemini) or others that might enter the space. Be prepared to adapt your content – maybe in the future AI will prefer even more concise answers, or maybe it will start favoring multimedia (imagine an AI that can return a voice answer from an audio clip you provided, or summarize a video tour of a house). By staying agile and keeping an eye on industry news (we at LSEO constantly research AI trends to update our methods), you can maintain your edge. Reserve a portion of your marketing plan for experimentation – try new content formats, new schema types, or emerging platforms, and see how they impact your AI visibility. The companies that thrive in the GEO era will be those that are not only early movers but also constant movers.

Conclusion: Embrace the Future of Search

The real estate industry has always been about building relationships and being visible when and where customers need you. In the past, that meant having your face on a billboard or your ad in the Sunday paper. More recently, it meant ranking #1 on Google. Now, it means being the trusted voice that AI assistants turn to when your future clients ask them questions. Generative Engine Optimization is about ensuring that your hard-earned expertise and unique value don’t get lost in the new AI-driven shuffle. By implementing the tactics in this guide – from creating AI-friendly content and robust backlink strategies to leveraging structured data and monitoring your AI presence – you position your real estate business to thrive in the next generation of search.

The opportunity is enormous: most of your competitors are not even thinking about AI yet. By reading this and taking action, you’re positioning yourself as a forward-thinking leader. But you don’t have to navigate this new landscape alone. At LSEO, we’ve been at the forefront of GEO and have developed full-service solutions for companies looking to get discovered on AI platforms like ChatGPT. We’ve worked with leading brands in real estate and beyond, and we know what it takes to earn that coveted spot in an AI answer. From technical SEO tune-ups to content strategy aligned with AI queries, our team is ready to help you implement GEO in a way that drives real business results.

Are you ready to dominate the AI-powered search results and become the go-to real estate authority in the age of ChatGPT? Contact LSEO today for a free consultation. Together, we’ll ensure that whenever someone asks an AI a question about your area of expertise, you are part of the answer. The future of search is generative – and with GEO, that future is yours to seize.