We explain the importance of meta data for search engine optimization, listing the top five essential meta data factors with tips for optimization.
Constantly developing quality and relevant content marketing strategies is one way to increase web traffic, but how about that older published material?
Over the last few months, Google Maps has undergone major algorithm changes and added real-time traffic features to improve its local search results.
On average, tweets without hashtags get 23% more clicks. Falling for a questionable hashtag campaign only promotes topical ignorance and hurts your search marketing campaign in the end.
Due to a drastic rise in popularity and technology, voice search is without a doubt the future of SEO. Here’s how to optimize for it today.
Google is testing Instant Apps in its search results–an attempt to begin monetizing Instant Apps, and include app-like experiences in its search network.
Until the rise of machine learning, most analytics software and marketers have been unable to decipher user intent and click paths that led to conversions.
In an effort to capture the market share from Google, Bing has updated its automatic imports to seamlessly sync AdWords campaigns directly to Bing Ads.
The #1 pitfall of SEO content writers is writing for search engines. The optimal solution is to use traditional writing methods with modern SEO tactics.
Content marketing is the centerpiece of any SEO campaign, and loads of useful tools are available to refine your content strategy. Here are our top 20.